💼 Focus: Not Just Monetizing — But Driving Sales, Leads & Signups
Shorts can do more than just get views — they can:
✅ Drive traffic to your email list
✅ Get users to download digital products
✅ Funnel viewers into affiliate offers
✅ Boost Patreon signups or channel memberships
🎯 The “Shorts Funnel” Strategy
- Hook (0–2 sec)
Grab attention FAST: problem, surprise, or curiosity - Value (3–15 sec)
Deliver something helpful, funny, or emotional - CTA (Last 5 sec)
“Link in bio,” “Get the free checklist,” “Watch full vid,” etc.
🧪 3 Funnel Examples by Creator Type:
| Creator Type | Funnel Flow |
|---|---|
| Productivity Coach | “Download my free Notion planner → Lead magnet” |
| Tech Reviewer | “Top 3 AI tools → Affiliate links in comments” |
| Fitness YouTuber | “1-min ab blast → Full plan in my free PDF” |
💡 Tools to Optimize Conversions
- Bitly: Track link clicks
- Stan Store / Koji / Beacons: All-in-one bio links
- Email platforms: ConvertKit, MailerLite for list building
- CapCut Pro Templates: Add CTAs with animated arrows & pop-ups
✅ Day 27 Task:
- Pick one goal (grow list, sell product, drive affiliate clicks)
- Design a Shorts Funnel: Hook → Value → CTA
- Film 1–2 optimized Shorts
- Add clickable links (in pinned comment, description, or bio)
- Track your conversions for 7 days
